Hop Into the Latest ( And Lighter ) Trend

“Reducing alcohol intake has become a widespread trend. From “Dry January” to bars offering tasty mocktails, we can see how people are more and more inclined to reduce their alcohol consumption. This is the reason why lighter alternatives are taking the stage lately, and if you haven’t heard of them, it’s time for a brief lecture on these fascinating wine-based beverages! Ready to hop in?”

The Lighter Alcohol Trend

According to CS News, no and low-alcohol beverage sales increased by 33% totaling $331 million in 2022. The trend isn’t just about people who want to drink less alcohol; it’s also about being socially conscious, not driving while intoxicated, and not wanting to suffer the consequences of over-imbibing, like hangovers, nausea, and headaches. 

Many people want to enjoy the flavors of their favorite drinks without the hassle of getting intoxicated. The trend is very strong with seniors and even younger people, specifically generation Z, who prioritize a health-conscious lifestyle. Some, called “sober curious,” are experimenting with a different way to enjoy themselves to see if giving up hard alcohol is for them. 

Covid seems to have had an impact on the drinking decisions of many Americans, and a good percentage are cutting back on drinking hard liquor and instead favoring beer, wine, and low-alcohol alternatives. The bottom line is the trend appears to be everything in moderation. 

As a result, restaurants, and bars are stocking low-alcohol alternatives to give patrons a choice and increase their customer base.

The Benefits of Lowering Alcohol in Drinks

Some of the benefits of lower-alcohol drinks are fewer calories, better health, and avoiding negatives like a possible DUI. 

Another benefit is that many reduced alcohol options are available at grocery and package stores, and bars and restaurants that don’t serve hard liquor. 

What are Your Options for Reducing Alcohol?

You might be surprised to find that there are many options for reduced alcohol beverages. Premium Blend specializes in concocting delicious, low-alcohol, low-calorie drinks that customers love.

Our product lines include liquor alternatives, cordial alternatives, sangria, premium mixers, read-to-drink options, and wine. 

Visit our website for more information on all our low-alcohol options.

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