Our customers generally have some questions when they
first start serving Premium Blend products to their customers.

Below are some frequently asked questions.

If you have other questions or would like to order,
please email us using the form below or call us at 800-899-0331.

Is it legal to sell with only a Beer and Wine License?

Yes. The legal restrictions on a 2COP (Florida State Beer & Wine) License are that products sold be 24% alcohol by volume  and below,  and be derived from fermented (not distilled) alcohol. Premium Blend products fall within these restrictions. We also make them at a lower abv% to comply with other state and local wine laws. 

What is the difference between Premium Blend products and Regular Liquor?

Premium Blend is a fermented alcohol product which is legally classified as vinous (wine); Regular liquor is a distilled alcohol, which is legally a spirit, and not legal for sale with a Beer & Wine license.

How much Premium Blend can I put into a drink?

The law does not specify the quantities that you can serve. We recommend that you follow responsible vendor guidelines.

What cocktails can I make with Premium Blend products?

You can make any cocktail that a regular liquor establishment serves. Following the recipes indicated in the recipe book is a good start to your cocktail program, then expanding to more varied drinks as you and your staff gain experience.

What do I tell my customers I am serving?

You are serving a Premium Blend Cocktail.

What do I tell a customer who asks for a specific brand?

You exclusively serve your house brand, Premium Blend.

Can I serve Premium Blend straight?

Yes, you can serve any Premium Blend product straight as a 2 oz shot. Our Agave Wine collection such as El Guitarron, Tequesta, el Jinete Blanco and Zapotec are great for creating “Agave Flights” and premium floater shots in cocktails. Klir Red (vodka alternative) and Rhumbero (rum alternative) are also excellent for shots and premium cocktail floaters. Our wine-based cordials, liqueurs, and cream specialties are great for after dinner and can be served chilled. 

What do I charge for a drink?

Pricing the drinks depends on the establishment. A good guideline is to base the price for a mixed drink off of your beer pricing, keeping the price of a mixed drink about $1.00 to $2.00 more than the price of a beer. Some of our customers charge anywhere from $11 – $15 a cocktail. It all depends on the presentation and how much effort you put into creating your cocktail. 

How do I promote the products?

Premium Blend provides a full line of POS materials at no charge. These include table tents, posters, menus, recipe books, and inserts to let your customers know that you are “Now Serving Craft Cocktails.”

Will selling Premium Blend take away from my bottle wine sales?

Experience has shown that it actually increases bottle wine sales. This is because upon having a glass of wine before dinner, most consumers will order a second drink to have during the meal.

How much Premium Blend do I use in a recipe compared to a normal liquor recipe?

For the liquor substitutes, you should use at least 3 ounces per drink. Double up on the recipe is always a good start when using Premium Blend liquor substitutes. 

Do I have to stick to the names and recipes in the recipe book?

No. When making cocktails, the sky’s the limit. By changing the name and adding garnishes and your special touch, you can make a cocktail yours, and tell your customers that it’s the only place on the planet that they can get it.